Barabino & Partners
Benefit Corporation


Barabino & Partners, a Benefit corporation with over 140 employees and revenues in excess of €19 million, is Italy’s largest and leading player in the corporate communications consultancy market. Headquartered in Milan and with offices in Rome, Genoa, London, Berlin and New York, Barabino & Partners is the only Italian group in the field of integrated and digital communications directly present in foreign markets.

Barabino & Partners Group has recently grown further thanks to its integration with B2P Communications Consulting GmbH, a French-German company specializing in strategic communication and media relations in France and Germany. The integration has expanded Barabino & Partners’ presence to two new office locations in Paris and Munich in addition to expanding the Berlin office.

We believe that building a better future for the next generations is possible.

Beside the entrepreneurial vocation that makes us a healthy and profitable company – a necessary trait to be able to support the social system and the community at large – we feel the responsibility to be an active part in a world that is constantly evolving. Aiming at making the “right profit” as our philosophical guideline, we want to contribute to the creation of well-being for the people and communities to which we belong and to protect the environment.

Practice Areas

Corporate Communication

Barabino & Partners supports leading Italian and international companies with their corporate communication function, helping them manage their corporate reputation with key stakeholders. In this context, B&P is particularly well-established in the areas of Public Relations and Media Relations, which are essential in corporate communication and our core to our offering

Financial Communication

Barabino & Partners has a distinctive positioning in financial communication, working alongside prestigious financial institutions, commercial and business banks, investment funds and private equity. With special expertise in M&A, the company has been a leading player in the communication of major operations, such as the most important Italian privatizations and 100+ listings.

Crisis management

Barabino & Partners has acted as a communications advisor in some of the most high-profile Italian corporate crises of the last decades. The approach adopted by Barabino & Partners typically consists in the creation of a solid “storyline” of the crisis, the accurate definition of the stakeholders involved and the targeted selection of the most effective tools – including digital ones – to operate with.

Legal Communication

Barabino & Partners has been a pioneer in the communication of legal, notary and accounting firms in Italy. Throughout the years, the company has developed a distinctive legal communication approach, which aims to position each firm according to their distinctive competences and professional make up.

Digital Communication

Barabino & Partners has recently established bDigital, a dedicated division to support companies communicating in the digital world. BDigital’s activities include managing complex social media strategies in both consumer and corporate contexts, creating articulated influencer-engagement campaigns, branded-content, digital-activation, and not least web-design and web-development.

Corporate identity & visual communication

Barabino & Partners designs corporate identity and visual communication strategies to communicate and share the distinctive values and uniqueness of each brand in a simple, immediate, and exciting way. Through targeted brand equity strategies, the company gives life to concepts, names, brands, images, and words to create and communicate the entire world existing around each brand.