Digital Communication


the digital division


Digital today is not only a crucial communication channel, but a universe in which we are immersed, an environment that contaminates and influences every aspect of our lives.


After changing our habits, the way we relate, the way we travel, the way we consume, the digital revolution is impacting all sectors of business in a disruptive way, from FMCG to retail, from publishing to banking.


In this scenario, the way companies communicate themselves has radically changed. From a multi-channel logic, we moved to an omni-channel or free-channel logic.


Digital is no longer just a key element of the media mix. His language has contaminated other media, forcing companies and their communication partners to think more and more from a “digital first” point of view, even when planning a press release or thinking about creativity for a poster or a commercial TV.


bDigital is the team that in Barabino & Partners studies the latest technologies and new digital trends every day, assessing their impact on the people and business of customers and prospects.


Constantly dialogue and working in synergy with the other historical souls of B&P’s consultancy, bDigital’s services go from strategy to analysis, from content to social dialogue, offering itself as the answer to all the needs in digital communication, in the corporate fields, B2B and B2C.


Our services:

Social Media Marketing

Corporate Social Media Management

Content Marketing

Site & Digital Platform

Web listening & analysis

Influencer Marketing

Digital Coaching & Training