Corporate identity and
visual communication

The Barabino & Partners Design team provides consultancy and creativity for the creation of graphic and visual communication tools necessary to support brand identity strategies.


Image represents a fundamental component of brand communication strategies, as it guarantees the expression and recognition of brand values and activates dynamics of empathy with reference audiences.


Brand Design establishes the narrative universe of the brand by defining conceptual and value references in line with the needs of the customer thus creating a synergy between different components: name, logo, elements of visual identity, the basis of subsequent storytelling activities.


Brand Design and Visual Communication projects by Barabino & Partners include:
definition of conceptual references, values and communication (the brand “world”), naming, brand design, visual identity, image manual
multimedia and multi-channel visual storytelling projects
editorial and corporate social responsibility
corporate and CSR publishing tools
below the line
offline and online brand and product communication tools
creative projects
concept, creativity and graphics to realize corporate communication, internal communication and product projects
environmental design
stands, event equipment, signalling systems
brand and product, off and online
institutional, educational, tutorial, graphic videos