Massimiliano Parboni
President
Born and raised (almost) entirely in Rome, he developed a passion for Statistical Sciences during his university years. After graduating, completing an MBA, and gaining experience at a multinational in the automotive sector, he decided to dedicate himself to corporate communications consultancy, joining Barabino & Partners in 1998.
Driven by a constant internal beat—a need to never lose the rhythm, inherited from his youth as a drummer in a rock band—he has sought over the years to apply a scientific approach to the communications profession. He pairs numbers with words, analysis with relationships, and precise data with linguistic nuances.
He focuses on broad-spectrum communication projects, including corporate reputation, crisis management, and financial communication—encompassing IPOs and major national privatizations. Furthermore, he manages thought leadership for managers and entrepreneurs across large, medium, and small enterprises, fueled by the conviction that communication in Italy must become a central function within corporate structures.